As my time on the internet increases, I start to see a change in many things. First, there's a lot more stupid people out there than I could've imagined and I'm afraid that the number of idiots are only increasing. Second, there's been an increase in advertisements - like a dramatic increase. As a person who hopes to create content in the future, either for myself or for a company, I don't put ad blocker on. I understand that there's a lot of people making money because of the ads that are around their content. And since it's free for me to watch them, I normally just let them play. But while I see an increase of ads, I see a direct increase on the amount of material things that one possesses nowadays. I spend a lot of my time looking up beauty videos on YouTube; and as I see so many people, particularly women, just hoarding (like actually hoarding) beauty products - I can't help but wonder why. Sure I could've done my project researching numbers and how the beauty industry affect women but I decided to go a different route.
For my semester project, I decided to watch many beauty product ads and see how they try and sell product. The key? They all promise you different things. I focused on three ads: one from Maybelline, one from Rimmel and one from Covergirl. I twisted the words they were using in the commercials to make my own. I tried to expose what those commercials were selling, hoping it can be an eye opener for others. I tried to be everything they weren't - a lot more truthful, sarcastic, humorous and I even used a team of diverse women.
Maybelline Commercial
Rimmel Commercial
Covergirl Commercial
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